I’m a creative marketing and strategy lead with 8+ years of noted international experience in the luxury lifestyle, hospitality, and event sectors.
Using my design management training, I take an anthropological approach to my work, observing and learning from the pulse of culture. My passion for entertainment, branding, and community have forged meaningful, genre-defining partnerships that last long beyond a flash in the pan; whether dreaming up collaborations for hospitality clients such as the Lifestyle and Premium portfolio at Marriott International, or creating digital launch strategies and experiences for luxury jewelers Watches of Switzerland & Mayors Jewelers.
What I’m Passionate About
Community
I believe that community is the secret to success. By understanding your pre-exisiting fanbase and catering to them, I’ll create “brand evangelists” who sing your praises to customers-in-waiting.
Connection
By utilizing my design management training from Parsons the New School for Design, I’ll cultivate under-the-radar talent while engaging with communication and strategy tactics that’ll incorporate partners, brands, and tastemakers set your brand apart from competitors.
Culture
Tapping into my past working for ultra-niche publications Paper and Surface, I’m able to consistently bring your brand a step ahead from the rest when it comes to bold impressions and BIG ideas rich in the ever changing tapestry of the cultural “who’s who”.
I’m currently based in Manhattan, New York and seeking long-term collaborations with brands who have similar passions to my own. I’d be thrilled to travel, and have references upon request.